Monday, 20 April 2015

Summertime Refresher - Cafe Coffee Day Summer Slam !

   Summer is in full swing here in Mumbai and we all have our favourite ways to beat the heat and have some fun in the sun. Personally for me nothing spells summer better than indulging in some delicious refreshing chilled beverages, to cool off and re-energize..So I was pretty kicked to be invited for the Cafe Coffee Day Event as they launched their new summertime refresher, ‘Summer Slam’ - A delicious range of chilled smoothies & slushes bursting with some delicious flavours.
  Cafe Coffee Day was a gracious host and I had an absolute blast at the event with some delicious tastings, posing at the photo booth with life-size standees of the CCD Slushes & Smoothies, fun games & activities and of course catching up with my fellow blogger friends. I wore a pretty summer outfit for the event - a tropical print crop top with a peach pleated maxi skirt.
Stephanie Timmins at the Cafe Coffee Day Summer Slam event

Tuesday, 14 April 2015

The Caprese Spring-Summer '15 Story !

   International handbag brand Caprese, is inspired from the Mediterranean Island of Capri, that was launched two years ago. Their advertisement campaigns with young actress Alia Bhatt have become quite the rage, resonating very well with the youth.
    I recently had the chance to preview the Caprese Spring-Summer 2015 Collection for the POPxo Blog Network.
   Caprese handbags are designed in fine Italian tradition of pleasing aesthetics and lasting quality. Created from choice materials with precision and craftsmanship, Caprese refreshes their entire line of handbags every season. They have a dedicated team of designers who reinvent the entire range keeping abreast with the latest trends. Apart from their design, I love that Caprese focuses a great deal on functionality, I love the ample space in each bag, the interiors of the bags are very well compartmentalized, they have zipper closures and smaller pockets to hold your cellphone etc. The bags also have an outside zipper pocket for easy access. 
  The Caprese Spring Summer 2015 Collection has a an array of hobos, totes, satchels, clutches and sling bags to suit a variety of different occasions & styling needs. the palette includes pleasing pastels, bold colours like crispy corals, fuchsia alongside the classic colours like black, tan, camel.
   I picked a few of my favourite bags from the Caprese Spring Summer'15 collection to style for 2 different occasions, for - Brunch &  Girl at Work.

The Brunch Look
Caprese handbag,Crop Top,Pleated Maxi Skirt

Monday, 13 April 2015

Blush-Worthy in BCBGMAXAZRIA !

     Rejoice fashionistas as BCBGMAXAZRIA launches in India. Reliance Brands Limited is the one to introduce the brand in the Indian market. They opened their first store in India at DLF Emporio Mall in New Delhi on 10th April, 2015. I've been one of the biggest fans of BCBG, the brand totally reflects my style quotient to the T, with their feminine silhouettes, glamorous touch, youthful but not cutesy vibe, easy-to-wear designs with a bit of an edge

  About The Brand
   BCBGMAXAZRIA was founded in 1989 by Chief Executive Officer and Chairman Max Azria.  In 1991, Azria’s wife, Lubov, joined BCBGMAXAZRIA as a pattern maker and today leads the brand as the Chief Creative Officer. BCBG stands for the French phrase, "bon chicbon genre," meaning, "good style, good attitude." It is a brand that embodies a vision of global style and attitude.
   Max Azria broke new ground with the launch of BCBGMAXAZRIA, redefining the designer category by offering innovative, high-quality clothing at contemporary price points. Under Lubov’s creative leadership, BCBGMAXAZRIA has become one of America’s leading design houses, with collections that span evening, cocktail dresses, sportswear separates, handbags, small leather goods and licensed outerwear, footwear, hats and swimwear.   
   Always on the forefront of fashion, the BCBGMAXAZRIA woman is known for her sense of style. She is an avid shopper who appreciates clothes that are elegant as well as wearable. 

Launch in India
  The store launched the brand’s Spring 2015 collection, which combines timeless elegance with nonchalant bohemian silhouettes. Tapestry and abstract floral prints are inspired by the color reform concept, lending, a sun-bleached softness and richness that create a chromatic experience. Distinctive, with a touch of ethereal, the collection embodies her carefree spirit, creating a lasting impression. The BCBGMAXAZRIA collection will be available in between Rs. 6000 to Rs. 40000. 
 “Indian fashion is at a very aspirational stage where the luxury customer is well traveled and identifies with global fashion and brands. We are excited to introduce BCBG to the Indian market and hope to discover their needs and give them something they like”says Chief Creative Officer of BCBGMAXAZRIA Group, LubovAzria.
  Commenting on the launch, Darshan Mehta, President & CEO, Reliance Brands said, "We are delighted to be introducing BCBGMAXAZRIA to India. It is a marquee brand that will help Indian women move from occasion dressing to an effortless dusk to dawn lifestyle. BCBGMAXAZRIA Group stands apart in their quest for creative excellence, with a constant emphasis on fit, quality and great design details, and we are honored to be their India partners.”
 BCBGMAXAZRIA has a loyal following of Hollywood’s celebrities such as Alicia Keys, Halle Berry, Fergie, Carrie Underwood, Rachel Bilson, Angelina Jolie, Michelle Obama, January Jones, Florence Welch and Olivia Palermo.
  BCBGMAXAZRIA Group has entered India through a long-term license agreement with Reliance Brands Limited, a part of the Reliance Industries Group, to launch BCBGMAXAZRIA and BCBG Generation in India.
BCBGMAXAZRIA Lace-Blocked Gown


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